iBooks, look and feel and marketing

We had a really productive meeting with UCS Marketing the other day, where we walked through our e(i)book design, and discussed (when compared to other UK HE offerings) are there any branding considerations? The answer was to look at branding the front cover, and using the UCS Web Publishing Guidelines for fonts and colours. So, this make this part nice and straight forward.

The next stage is to review a number of Open University ebooks on the iStore / iTunesU to inform our good practice design ideas around layout, and user guidance. I’m hoping to have this review completed by 6th August.

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